☰
Typeface AI
Role
Product designer
Timeline
Jun - Aug 2025 (12 weeks)
Results
Launched to clients (JPMC, Comcast, etc.); 10x faster email setup and greater flexibility
Full case study
Design process & prototypes here
Intelligent email creation for brands
Typeface AI is a gen AI platform that enables businesses to create personalized, on-brand content
I owned two end-to-end features focusing on making the email creation experience more intelligent, automated, and flexible; recently launched to enterprise customers
My role
In addition to working across modalities and overarching features (asset picker, citations, explainability, and responsible AI, etc.), I mainly focused on email UX
Email: context & problem
Currently, PMs manually annotate HTML email templates, which are required to maintain brand guidelines—this makes the email creation flow slow, manual, and rigid
☆ Solution: auto annotations
⚡︎ Reduces friction by automating annotations
➤ Guides users with an approachable walkthrough
⛓ Maintains control while removing repetitive work (i.e. block level bulk editing)
☆ Solution: ‘Magic Modules’
⛏ Enables automatic layout assembly without a fixed template
⿻ Allows flexible layout editing after generation (i.e. seamless in-line editing, higher granularity image block editing)
Typeface AI
Role
Product designer
Timeline
Jun - Aug 2025 (12 weeks)
Results
Launched to clients (JPMC, Comcast, etc.); 10x faster email setup and greater flexibility
Full case study
Design process & prototypes here
Intelligent email creation for brands
Typeface AI is a gen AI platform that enables businesses to create personalized, on-brand content
I owned two end-to-end features focusing on making the email creation experience more intelligent, automated, and flexible; recently launched to enterprise customers
My role
In addition to working across modalities and overarching features (asset picker, citations, explainability, and responsible AI, etc.), I mainly focused on email UX
Email: context & problem
Currently, PMs manually annotate HTML email templates, which are required to maintain brand guidelines—this makes the email creation flow slow, manual, and rigid
☆ Solution: auto annotations
⚡︎ Reduces friction by automating annotations
➤ Guides users with an approachable walkthrough
⛓ Maintains control while removing repetitive work (i.e. block level bulk editing)
☆ Solution: ‘Magic Modules’
⛏ Enables automatic layout assembly without a fixed template
⿻ Allows flexible layout editing after generation (i.e. seamless in-line editing, higher granularity image block editing)
Typeface AI
Role
Product designer
Timeline
Jun - Aug 2025 (12 weeks)
Results
Launched to clients (JPMC, Comcast, etc.); 10x faster email setup and greater flexibility
Full case study
Design process & prototypes here
Intelligent email creation for brands
Typeface AI is a gen AI platform that enables businesses to create personalized, on-brand content
I owned two end-to-end features focusing on making the email creation experience more intelligent, automated, and flexible; recently launched to enterprise customers
My role
In addition to working across modalities and overarching features (asset picker, citations, explainability, and responsible AI, etc.), I mainly focused on email UX
Email: context & problem
Currently, PMs manually annotate HTML email templates, which are required to maintain brand guidelines—this makes the email creation flow slow, manual, and rigid